Google is buying Fossil’s smartwatch tech for $40 million

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Rumors about a Pixel Watch have abounded for years. Such a device would certainly make sense as Google attempts to prove the viability of its struggling wearable operating system, Wear OS. Seems the company is finally getting serious about the prospect. Today Fossil announced plans to sell its smartwatch IP to the software giant for $40 million.

Sounds like Google will be getting a nice head start here as well. The deal pertains to “a smartwatch technology currently under development” and involves the transfer of a number of Fossil employees to team Google.

“Wearables, built for wellness, simplicity, personalization and helpfulness, have the opportunity to improve lives by bringing users the information and insights they need quickly, at a glance,” Wear OS VP Stacey Burr said in a statement. “The addition of Fossil Group’s technology and team to Google demonstrates our commitment to the wearables industry by enabling a diverse portfolio of smartwatches and supporting the ever-evolving needs of the vitality-seeking, on-the-go consumer.”

Like the Pixel before it, a Google -created smartwatch could ultimately serve as a proving group for the company’s open operating system. Wearables in general have struggled recently, and Wear OS is certainly not an exception.

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