Amazon eyes suburbs with larger Go format


Amazon has unveiled a new suburban format for its cashierless Amazon Go convenience stores, with the first two locations slated to open in the coming months.

Plans call for a 6,150-square-foot Amazon Go to open in Mill Creek, Wash., followed by another new-concept Go store in metropolitan Los Angeles, Amazon said Tuesday. The Seattle-based e-tail giant didn’t give details on the upcoming L.A.-area location.

Related: Amazon Fresh opens 10th Southern California store

Situated at 13209 39th Ave. SE, Suite 101, in Mill Creek, the first new-format Amazon Go will have front-of-store selling space of about 3,240 square feet. The total size of over 6,000 square feet makes the new concept much bigger than current 22 Amazon Go stores, which range from 1,200 to 2,700 square feet. The existing locations — in Chicago, New York, San Francisco and Seattle — also focus on high-traffic spaces in urban markets.

“Amazon Go is expanding its store portfolio to include a new store format to serve customers in suburban-area locations that are closer to their home,” Amazon said in a statement announcing the new Go concept. “The new format will offer customers a quick and convenient shopping experience to pick up grab-and-go food, snacks and beverage items, and a few everyday essentials. Customers will also have the option to choose from a full selection of beer and wine, including local favorites.”

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